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Home Selling in the New Normal: Learn About Virtual Home Tours

Strategies for home selling in a new normal way

The COVID-19 pandemic has thrown a wrench into anyone’s plans to have inperson home tours. Not only should there be extra precautions to be taken by everyone, but current homeowners also won’t be receptive to the idea of welcoming people from different households into their space.

Not a new concept

Virtual home tours are not a new concept – many real estate agents have been using them for a long time. These are quite useful in providing more detail than the usual photo gallery or in catering to out-of-town buyers who can’t make the trip to see the house in person. However, with the onslaught of the pandemic, these online home tours have been shoved into the spotlight.

Now, given shelter-in-place orders and safety precautions, virtual home tours are a must even for local buyers. If Realtors want to maximize their marketing strategies even in this pandemic, they should know how to present properties for sale using this digital venue.

Benefits of virtual home tours

What makes a virtual home tour more effective than a photo gallery or a slideshow? Virtual home tours generally come in video form, allowing viewers— the potential buyers—to see how the house looks like from their perspective, as if they’re actually walking through the space. A still image can’t compare with a video that slowly pans around a living room to show off every feature and corner. 3D scans of a house also provide buyers with an immersive, detailed experience.

These tours also allow potential buyers to see as many homes as they want in a day. That is much more than what they would see if they were to spend a whole day driving to each property on their list.

Standards of a well-crafted virtual home tour

The best virtual home tours are those that are well-lit, well-shot, and detailed. You don’t need to be a professional to capture the property at its best. You just need to know the best vantage points from which to view a room. That way, you can capture charming details that will make the viewing experience interesting. Also, make sure to pace yourself while capturing everything on video. Viewers will know if you’re hurrying from one area of the house to another just to save on time. The ideal tour should allow them to examine and take in each room.

Open houses have to wait

It’s true that virtual home tours offer convenience. However, even the best one will still be trumped by an actual home viewing. There’s nothing like the experience of setting foot into a house and seeing with your own eyes what each space and corner is like. In doing so, buyers can better visualize their new life in the home and how they can make it their own. On the part of real estate specialists, it’s the perfect opportunity to show off the house’s charms and demonstrate its features in detail.

Nevertheless, until it’s safe for everyone to travel and be allowed to enter unfamiliar spaces, virtual home tours will continue to be the norm.

Looking for homes for sale in Dublin, CA? I can help you in understanding the workings of the Dublin, CA real estate market. Let me, Alice Chen, work closely with you so you can find the property that matches all of your requirements. Contact me at 925.216.0676 or leave me a message here.